A woman with long blonde hair holding a microphone speaking at an event called Women of Inspiration in Dallas Fort Worth, with awards on a table beside her.

Your Partner in Strategic Marketing & Project Leadership

Delivering Tangible Results in Sports and Cause Marketing.

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Your business objectives require innovative, reliable, and collaborative execution.

Hip Step Marketing is your guaranteed solution for immediate capacity needs. Whether your team is short-staffed, needs coverage for an employee on leave, or requires expert management for a complex, short-term program, I step in to ensure the job gets done—even under the tightest deadlines.

We bring over 15 years of industry experience, a positive leadership style, and a track record of solving problems in a way that gets everyone across the finish line successfully. Our goal is to be in lock step with accomplishing your business goals.

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Three people standing beside a large gold football trophy at the National Championship Trophy event. The backdrop features logos of Dr. Pepper and the National Championship Trophy, with a table displaying the trophy and a sign that reads 'Please Do Not Touch the Trophy.' The individuals are smiling and wearing conference badges.

Marketing Consulting and Project Management Services 

We provide flexible, project-based support designed to enhance your internal capacity and deliver high-impact results in sports marketing. Our services are ideal for organizations needing supplemental, senior-level expertise on demand.

How We Solve Your Problems:

We integrate into your operation to handle urgent capacity needs and complex initiatives, bringing in and managing additional freelance support when necessary.

  • Developing and refining marketing strategy.

  • Leading campaign development and project management for key programs.

  • Managing and implementing high-value partnership deliverables (past clients include Coca-Cola, Kraft Foods, BlueCross).

  • Overseeing media communications, content creation, and social strategy to drive awareness and traffic.

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Indoor setup with signs for a barbecue event, including a sign for smoked sausage, a sign indicating a $0K raised for extra yard teachers, and surrounding barriers with the Eckrich and Fan logos, on a black surface with yellow markings.
A woman speaking on stage during a conference in front of an audience in a room with a Dallas Mavericks logo on the wall.

Media, Speaking or Moderation Engagements

Access seasoned industry insight for your event or organizational leadership.

Our Founder, Natalie Jenkins, is available to facilitate discussions and share thought leadership, backed by extensive experience in the sports world and current service as the President of WISE DFW.

  • Panel Moderation

  • Event Facilitation

  • Thought-Leadership Opportunities

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Merchandising 

My passion project brings together my belief in everyday encouragement in everyday things. My first edition hat is inspired by nature—its colors, its calm, its sense of connection—and paired with a simple, uplifting message. The goal is to create pieces that feel grounded but are unique, while offering a small reminder of positivity to anyone who wears them or crosses their path.

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Ready to start your project?

Innovative collaboration starts here. Connect with Natalie to launch your project today.

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